retaW

retaW

retaW (pronounced “water” because you read it backwards) was founded in 2009 by Murakami (CEO of Blender) and the godfather of Ura-Harajuku fashion, Hiroshi Fujiwara. Incorporating the full lifestyle culture of good style into the direct atmosphere an individual carries, retaW’s unique and innovative products are formulated with the knowledge of the latest developments in skincare medicine to bring out the natural vitality of your skin, while carefully blended fragrances are designed to engage your mind and fill each moment with the attraction and memory of scent. Tokyo based and made from locally sourced ingredients, retaW is a one-stop apothecary shop.
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