The Canoe Club x BEAMS+ Collaboration
Beams Plus x Canoe Club: Reinventing the Classic Suit for the Modern Traveler
A few years ago, we found ourselves writing postcards to random addresses in Brooklyn, hoping someone from Beams would notice us. True story. We’d tried every other thing at that point—emails, endless internet searches, hell, we were even on Japanese LinkedIn at one point. Finally, after sending off a hopeful postcard to a door in Brooklyn with a small “Beams” sign on it, we shrugged, assuming it was probably the end of it. A few months later, they wrote back.
Fast forward to today, and here we are: launching a collection alongside Beams Plus, a brand we've admired deeply since before we even opened our doors. Back then, Beams Plus was known mostly for its meticulous reinterpretations of Ivy League and Americana classics. Over the years, though, they’ve evolved beyond any specific category, subtly expanding their design language without ever losing sight of their core values—thoughtful craftsmanship, timeless silhouettes, and approachable clothing that’s meant to be lived in. It's exactly why we've always admired them, and why this partnership makes sense—it’s the kind of collaboration that feels inevitable.


How the Collaboration Began: Suiting, Reimagined
This collaboration itself started with a simple idea: creating a suit that we’d be excited to put on every day. Early conversations with Beams Plus revolved around real-world scenarios—long flights, getting a coffee, catching a movie, casual meetings, or spontaneous dinners out—and we kept returning to the idea that clothing should adapt to people, not the other way around. Both of our teams wanted to create suits you'd actually look forward to wearing, suits flexible enough to handle anything you threw at them, yet refined enough to feel special. It wasn’t just about versatility; we also wanted the pieces to feel approachable, relaxed, and distinctly comfortable—pieces that genuinely improve your everyday experience, rather than complicate it.


Behind the Design: Fabric & Functionality
We knew the key to making this concept work would be in the details—starting with fabric. After many rounds of sampling and discussions, we landed on a carefully crafted 60/40 cotton-nylon blend. It’s lightweight yet robust, water-resistant yet breathable, wrinkle-resistant yet natural-feeling—basically, it’s the fabric we wished every piece of travel clothing was made from.
We also loved how easily the fabric developed character. With wear, it softens, subtly shifts, and becomes uniquely yours, much like the typical pieces we reach for. It’s precisely what our ideal clothing should do: evolve with its wearer.


Introducing the Collection: Designed to Move with You
3B Packable Jacket
Why we love it:
- Thoughtfully engineered 60/40 cotton-nylon fabric
- Relaxed Ivy-inspired silhouette with a three-button closure
- Adjustable flap pockets and a single back vent
- Self-packable design (packs neatly into its interior zip pocket)
- Colors: Classic Navy, Blackwatch Minicheck
- Limited collaboration
- Price: $285


2P Relaxed Trousers
What else?
- Same durable, water- and wrinkle-resistant 60/40 cotton-nylon
- Relaxed, double-pleated with cuffed hems for refined, casual tailoring
- Adjustable drawstring for comfort and flexibility
- Thoughtful pocketing: slant front pockets, rear button closure, coin pocket, and unique rear zip pocket that doubles as a packing pouch
- Colors: Navy, Blackwatch Minicheck
- Limited quantities
- Price: $198


REVERSIBLE BUCKET HAT
- Fabric: Same durable 60/40 cotton-nylon
- Design: Fully reversible, adjustable drawstring for a perfect fit
- Practicality: Features discreet inset slant pockets for storing essentials
- Colors: Navy & Blackwatch Minicheck (fully reversible)
- Limited quantities
- Price: $75

Behind the Scenes: Why These Pieces?
During the process, our conversations repeatedly circled around a key point: clothing should adapt to people, not the other way around. Each piece in this collaboration was meticulously considered, not just for how it looked, but how it moved, felt, and wore. Beams Plus understood this immediately, and the dialogue between our teams was fluid, enthusiastic, and genuinely collaborative.
Of course, we had to revisit the idea of matched kits—something we've always loved here at Canoe Club. Uniform dressing is a tried and true styling approach of ours because it effortlessly combines simplicity with individual personality. Despite their matched nature, kits invite creativity, allowing everyone to interpret and style them uniquely. By designing this collaboration with mixing and matching in mind, we created something versatile enough for anyone to integrate seamlessly into their daily rotation.
Colors & Patterns: Intentional Simplicity
Navy was an easy choice. It's universal, timeless, and endlessly wearable. For the second option, we went with a subtle Blackwatch Minicheck (Customer Service listeners know how much we love Blackwatch)—a nod to heritage patterns without leaning too far into traditional territory. The two options play nicely together, allowing for multiple unique combinations—ideal for those looking to simplify their wardrobes without losing personal expression.


Crafted for Life
We designed this collection to be lived in, traveled with, and, most importantly, pieces you can count on day after day. We want these pieces to become garments you truly live in. Clothing should invite personal style, creating space for interpretation, whether you're pairing the full kit together or breaking it up. We've thought carefully about how each garment will age, understanding that true personal style emerges from wearing something often and wearing it well.

Launch Details & Availability
The Beams Plus x Canoe Club SS25 Collection launches exclusively at Canoe Club, online and in-store, on Friday, March 14th, 2025, at 10 AM MST.
More than anything, we're excited to see how our community embraces this collaboration. We can't wait to see you wearing it, styling it, making it your own. That’s honestly the most rewarding part for us. We put a lot of heart and thought into every garment—but it's when you make it your own that it becomes meaningful.
That being said, we're throwing a launch party on Thursday, March 13th, 2025 at 4pm-8pm-- be the first to see these pieces in person! In town? RSVP HERE.
So, reach out. Let us know how you wear it, style it, or pack it. We’ll see you on launch day!