Porter is the flagship brand of Yoshida & Co. They have a long history of crafting handmade bags and accessories in Japan where they are a household name and have developed a cult following throughout the west for their understated and classic designs, highest quality standards, and hearty construction intended to last a lifetime.
Founder Kichizo Yoshida moved to Tokyo at the age of 12 to train as a bag craftsman. Yoshida survived the great Kanto earthquake that devastated Tokyo in 1923, and managed to salvage some of his household goods by tying both ends of a cord to the items and carrying it on his shoulders. This experience prompted Yoshida to coin his motto, “a bag should first of all be a tool to carry goods”. In 1935, Yoshida established his first bag-making atelier and has been in constant production since.
In 1962 Yoshida established Porter as his first private brand to be marketed under Yoshida & Co. The company’s products are now stocked in over 700 stores around the globe. Yoshida & Co. has upheld a commitment to high-quality, handmade Japanese craftsmanship since its establishment and all Porter Yoshida & Co. products are still made in Japan today.