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Color Story | Perfect Pinks

Recently, with the help of Lady White, we reached beyond the pantone for a garment-dyed, perfect pink that works for everyone with an uneven, muted depth that is perfect for warmer weather. But that’s not the only pink worth paying attention to. Pink can be a difficult color in the wardrobe, especially for lighter skin tones. Add to that the arbitrary gendering of the color by 1950s admen. But it’s time to move on from that. Not only are conversations shifting in more positive and inclusive ways, so are many of the other conforming lines behind fashion and individual style. The only thing left then, is to find the right pink for you.

Bees and butterflies know it. Hummingbirds know it. The truth is: Pink is an instinctively attractive color.

Shop More Color Stories:

Pattern Play

Earth Tones

Denim on Denim

Grey All Day

Clean Greens

 The Blues

Recently, with the help of Lady White, we reached beyond the pantone for a garment-dyed, perfect pink that works for everyone with an uneven, muted depth ...

Recently, with the help of Lady White, we reached beyond the pantone for a garment-dyed, perfect pink that works for everyone with an uneven, muted depth that is perfect for warmer weather. But that’s not the only pink worth paying attention to. Pink can be a difficult color in the wardrobe, especially for lighter skin tones. Add to that the arbitrary gendering of the color by 1950s admen. But it’s time to move on from that. Not only are conversations shifting in more positive and inclusive ways, so are many of the other conforming lines behind fashion and individual style. The only thing left then, is to find the right pink for you.

Bees and butterflies know it. Hummingbirds know it. The truth is: Pink is an instinctively attractive color.

Shop More Color Stories:

Pattern Play

Earth Tones

Denim on Denim

Grey All Day

Clean Greens

 The Blues

Read more

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